What If Everything You Believed About Your Website Visitor’s Behavior Was Wrong?

Website Analytic Services from Right On – No Bull Marketing

Think about how you make your internet marketing decisions.

Do you rely on your intelligence or intuition to tell you how to improve website results or use inaccurate server logs with the hope and prayer that they blindly guide you to success?

Most important, do you have a system in place to regularly evaluate website performance to optimize it for improved results?

There is a more profitable way to make internet marketing and website effectiveness decisions.  You’ll discover it with website analytics performance services from Right On – No Bull Marketing.

Metrics That Matter

Website performance analytics services from Right On – No Bull Marketing were created specifically for small to mid-size retail and service business.  These services help you understand the effectiveness of online activities and other changes to your website.  

Our website analytic services help you optimize your website to learn:

• How people find your website
• What visitors do when on your website
• How to convert more website visitors into your desired business actions
• What actions are producing you the greatest ROI
• The effectiveness of experimentation and testing
• What actions should be taken to improve profits and results
• Why web visitors aren’t buying from you
• How to up-sell and cross-sell

We report to you the information you need with actionable analysis that allows your company to make better and faster decisions.  Talk to us about your situation or keep reading to learn how we do it.

Practical Approaches to Web Analytics

You wear many hats in a small to mid-size business.  That’s why Right On – No Bull Marketing website performance analytics services and reporting packages tell you only what you need to know to impact performance.  Information is presented in plain language in an easy-to-understand format that really does make a positive result on the profit line of your business.  We can send you a written report when you need it, provide a telephone consultation of results and recommended actions, or do a combination of both.  Our practical approaches to web analytics:

• Use industry-leading best practices
• Identify the key performance indicators that make a difference to your profit line
• Satisfy the reporting requirements of all key stakeholders within your company
• Helps you implement the right analytical tracking solution
• Uses multiple methods and technologies to understand web visitor behavior (testing, surveys, focus groups, customer service contact analysis, behavioral targeting analysis)
• Focuses on making gradual, continual improvements to the website and marketing for better ROI
• Improves conversions to your desired business actions
• Analyzes traffic, conversion, navigational, demographic and technical issues

Our website performance analytics services are custom prepared to your situation.  We can even do a one time website evaluation to get you started.  Pricing is based upon the number of pages in your website, the amount of internet marketing that needs to be analyzed, the frequency and the formatting of the reporting you desire from us.  Talk with us about your needs free by completing our privacy assured online form.

What You Learn Through Web Analytics

You can learn these things with Right On – No Bull Marketing website analytic performance services:

Traffic Information

• Identify Source Traffic Categories
• Sites Referring Traffic
• Pages Traffic Referred
• Top Referring Pages by Site
• Search Engine Traffic
• Keyword Traffic
• Pages Found on Keywords
• Search Engine History
• Search Engine keyword History

Conversions Information

• Conversion % by Business Action
• Conversion % by Referrer
• Search Engine Conversion %
• Conversion per Visit
• Campaign Activity:
  • Visits
  • Conversion to Actions
  • Cost of Visit by Campaign
  • Cost of Transaction
  • ROI Reporting

Navigational Analysis

• Site Visitor Entry Analysis
• Site Visitor Navigation Paths
• Visitor Site Exit Analysis
• Visitor Engagement Level
• Engagement Level by Page
• Unique Visitor Rates
• Repeat Visitor Rates
• # Visits until Conversion
• Time between First Visit & Conversion
• Frequency of Repeat Visits
• Average # of Visits per Visitor
• Page Views per Visit
• Average # of Visits per Visitor
• Page Views per Visit
• Pages Viewed per Visitor
• Most Popular Pages
• Navigational Path Progression

Demographic and Technical Information

• Visitor Country of Origin
• Default Browser Language of Visitors
• Visitor Time Zones
• Visitor Region of Origin
• Screen Resolutions of Visitors
• Visitor Connection Technologies
• Visitor Browser Type

Right On – No Bull Marketing has the professional expertise to help your retail or service company grow its profits through a website performance analytics program.  Complete our online form or call us toll free at (877) 837-8803.  Learn what our customers say about our professional services and read our blog to learn more about how we can help you with “Right On – No Bull” marketing practices that work.